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SEO for Youtube

Even though limited compared to traditional search engines, the optimization of videos for YouTube can increase organic visibility for strategic keywords.

As for traditional optimization, SEO for YouTube starts with the definition of a keyword strategy in order to identify target keywords with significant search volumes.

The second step is the optimization of the video’s metadata, such as title, description, thumbnail, video tags and hashtags. These are all important elements that can increase profiled visits.

It is important to keep in mind that the optimization of metadata is not enough to guarantee substantial organic visibility. The main determining factor remains the quality and effectiveness of the video toward its target audience. An effective video should generate prolonged watch times and more interactions, which significantly contribute to organic visibility.

If YouTube videos are a strategic aspect of your marketing activities, Natural Index can help you develop organic visibility through granular optimization.

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